The advertisers have me where they want me.

Diet Coke is better than Diet Pepsi. But Diet Pepsi plus a free iTunes music download is better than Diet Coke. So every day I’m gambling with my pleasure – will I get a less satisfying Diet Pepsi alone, or a more satisfying Diet Pepsi + music?

Too bad there isn’t more of the stuff I like to listen to on iTunes Music Store. Hey, Apple, how about getting some Rawlins Cross, Rare Air or Bulgarian Women’s Choir? Or some more Great Big Sea and Ashley MacIsaac? Hey, I wonder if I save up 9 or 10 of these things I can buy something that’s only available as a whole album?

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